Kent Creative Blog

4 myths about arts sponsorship

Published on 24th September 2021

Through our experience talking to local businesses around Kent, we have identified four main misconceptions about sponsorship when it comes to arts events.   #1 It’s a philanthropic donation. This is the most common misconception…

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Stories create emotional connections with artworks

Published on 18th December 2019

How can audiences relate to artworks in galleries and fairs? How can artists express the meaning of their artworks? How can the communication between artists and audiences be enhanced? How can artists engage with exhibition…

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Jonathan Neame’s portrait by Peter Smith

Published on 15th April 2018

Our second photo session with Jonathan Neame, Chief Executive of Shepherd Neame - headline sponsor of  'A Year in the Life of Faversham' -  took place on Friday morning, 13th April 2018. We wanted to photograph…

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Jonathan Neame’s portrait by Kevin Ralph

Published on 10th April 2018

Shepherd Neame has been partnering with Kent Creative on a number of occasions over the years and is the headline sponsor of our current 'A Year in the Life of Faversham' community project. Our common…

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Who else wants to know why sponsorship is an effective marketing tool?

Published on 29th November 2017

Sponsorship is a much bigger thing than one might think. It is a very powerful and effective marketing tool because it increases  the impact your business has on people beyond awareness and promotion. Unlike advertising, sponsorship…

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